Celebrity Favorite Fatburger Breaks Into Orlando Market

Celebrity Favorite Fatburger Breaks Into Orlando Market


ORLANDO, FL — The go-to hamburger joint for A-list celebrities and athletes in Los Angeles, Fatburger, is expanding to Orlando.

According to Erin Mandzik, director of corporate communications for the parent company, FAT (Fresh. Authentic. Tasty.) Brands Inc. in Beverly Hills, franchisee Whole Factor Inc. is developing 10 Fatburger and sister wing brand Buffalo’s Cafe Express locations in Orlando. The first is scheduled to open near the end of this year, followed by nine more over the next six years.

Fatburger is also expanding into the Tampa Bay market with four more eateries.

The Fatburger chain is known for its big, meaty, perfectly grilled, cooked-to-order, customized burgers.

Fatburger’s menu offers hamburgers with up to three ground beef patties (the 1.5-pound XXXL Kingburger) or Impossible’s plant-based “meat,” as well as scratch-made onion rings, hand-scooped milkshakes made with 100 percent real ice cream, Fat and Skinny Fries, sweet potato fries, turkey burgers and hand-breaded crispy chicken sandwiches.

The chain, known as the “Last Great Hamburger Stand,” was founded by Lovie Yancey in Los Angeles in 1952, three years before McDonald’s was founded in San Bernardino, California, and two years before Burger King was founded in Miami.

Yancey believed in big burgers piled with all the usual favorite toppings as well as some unusual ones like bacon and eggs, chili and onion rings.

Buffalo’s Cafe Express features bone-in and boneless wings with a diverse lineup of nearly 20 sauces, ranging from mild to the scorching hot sauce called “Death Valley,” accompanied by celery, carrots, and blue cheese, ranch or honey mustard dressing. Buffalo’s Cafe Express also offers rice bowls, salads, tacos, wraps, sandwiches and its always-popular fried cheesecake.

The fast-casual chain was founded in 1985 in Roswell, Georgia, and is now co-branded with more than 100 Fatburger restaurants.

“We see Florida as a strong growth market for Fatburger and Buffalo’s Express and are pleased to have a partner like Whole Factor to bring 14 locations to the state over the next several years,” said Taylor Wiederhorn, chief development officer of FAT Brands. “We continually hear from our fans that they are eager for us to open in Florida, so we hope that they are just as excited as we are now that we are not only coming to Orlando, but also Tampa.”

FAT Brands owns 17 restaurant brands including Marble Slab Creamery, Johnny Rockets, Fazoli’s, Great American Cookies, Hurricane Grill & Wings and the Ponderosa and Bonanza steakhouses. In all, the company has more than 2,300 restaurants worldwide.

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