Head of Instagram Responds to Celebrity Backlash Concerning the Platform’s Changes

Head of Instagram Responds to Celebrity Backlash Concerning the Platform’s Changes


If you’ve been using the social media app since its inception, you know first-hand how much Instagram has changed over the years.

Recently, though, the changes have become a little too much for the sharing platform’s original users, with even the highest of celebrity-status users speaking out about their frustration with the modifications, no-holds-barred.

Over the past several months, namely with the 2020 release of Instagram Reels, users have complained about new video-first features, calling on the platform to “stop trying to be TikTok.” The criticism comes following growing concerns of the app’s algorithm showing favoritism towards accounts who frequent video content vs. posting traditional photos to the app.

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